News Summary
NegativeRoblox has faced severe headwinds since its mandatory age-verification rollout in January 2026, resulting in a ~$900M guidance cut, consecutive DAU declines (down to 123M in Q2 from 152M peak), and Q2 revenue miss of 7.6% below consensus. The subsequent 40% stock rally through September triggered analyst skepticism, leading to major downgrades from Jefferies and Wall Street Zen citing unsustainable bookings growth expectations, compounded by pending securities class action litigation and novel child labor law exposure.
Red flags
- •Guidance cut of ~$900M (nearly $1B below Wall Street expectations)
- •Q2 2026 revenue missed consensus by $120M (7.6% shortfall at $1.47B vs. $1.59B expected)
- •DAU declined for third consecutive quarter to 123M (down 19% from Q3 2025 peak of 152M)
- •Jefferies downgrade from Hold to Underperform with revised down FY2027 bookings and EBITDA
- •Wall Street Zen downgrade to Sell with analyst warning of additional ~18% downside
- •Securities class action alleging investor misleading statements regarding age-verification impact
- •Child labor lawsuit testing application of child labor laws; allegations of failure to verify ages and obtain parental consent
- •Analyst consensus that recent 40% rally reflects overly optimistic expectations inconsistent with fundamentals
Funds Reducing / Exiting (3)
| Fund | Manager | Shares Held | ∆ Shares | Position Value | % of Fund | QoQ | Status |
|---|---|---|---|---|---|---|---|
| Whale Rock Capital | Alex Sacerdote | 0 | −3.5M | — | 2.6% | -100% | EXITED |
| Maverick Capital | Lee Ainslie | 0 | −13K | — | <0.1% | -100% | EXITED |
| Durable Capital Partners | Henry Ellenbogen | 0 | −646K | — | 0.4% | -100% | EXITED |
Shares Held reflects quarter-end positions for partial reductions. Funds that fully exited show 0 shares held. ∆ Shares is the change from the prior quarter. % of Fund is the prior-quarter position size — how much of the book was sold down.
Insider Activity
| Name | Title | Type | Shares | Price | Value | Filed | Src |
|---|---|---|---|---|---|---|---|
| Baszucki Gregory | — | SELL | 3K | $42.57 | $0.13M | 2026-10-01 | ↗ |
| Baszucki Gregory | — | SELL | 5K | $43.03 | $0.23M | 2026-10-01 | ↗ |
| Baszucki Gregory | — | SELL | 3K | $42.57 | $0.13M | 2026-10-01 | ↗ |
| Baszucki Gregory | — | SELL | 5K | $43.03 | $0.23M | 2026-10-01 | ↗ |
| Reinstra Mark | Chief Legal Off. & Corp. Sec. | SELL | 2K | $44.30 | $0.09M | 2026-09-08 | ↗ |
| Reinstra Mark | Chief Legal Off. & Corp. Sec. | SELL | 4K | $45.03 | $0.17M | 2026-09-08 | ↗ |
| Reinstra Mark | Chief Legal Off. & Corp. Sec. | SELL | 100 | $45.73 | $0.00M | 2026-09-08 | ↗ |
| Baszucki Gregory | — | SELL | 5K | $40.33 | $0.21M | 2026-09-01 | ↗ |
| Baszucki Gregory | — | SELL | 3K | $40.69 | $0.13M | 2026-09-01 | ↗ |
| Baszucki Gregory | — | SELL | 5K | $40.33 | $0.21M | 2026-09-01 | ↗ |
| Baszucki Gregory | — | SELL | 3K | $40.69 | $0.13M | 2026-09-01 | ↗ |
| Wong Andrea L | — | SELL | 562 | $40.89 | $0.02M | 2026-08-31 | ↗ |
| Rawlings Amy Marie | Chief Accounting Officer | SELL | 237 | $38.89 | $0.01M | 2026-08-25 | ↗ |
| BUCKLEY SEAN JACK | Chief People & Systems Officer | SELL | 4K | $38.68 | $0.17M | 2026-08-24 | ↗ |
| Kaufman Matthew D | Chief Safety Officer | SELL | 11K | $37.78 | $0.42M | 2026-08-20 | ↗ |
| Kaufman Matthew D | Chief Safety Officer | SELL | 4K | $38.47 | $0.15M | 2026-08-20 | ↗ |
| BUCKLEY SEAN JACK | Chief People & Systems Officer | SELL | 4K | $37.81 | $0.16M | 2026-08-20 | ↗ |
| BUCKLEY SEAN JACK | Chief People & Systems Officer | SELL | 1K | $38.47 | $0.05M | 2026-08-20 | ↗ |
| Rawlings Amy Marie | Chief Accounting Officer | SELL | 4K | $37.81 | $0.15M | 2026-08-20 | ↗ |
| Rawlings Amy Marie | Chief Accounting Officer | SELL | 1K | $38.48 | $0.05M | 2026-08-20 | ↗ |
| CHOPRA NAVEEN K. | Chief Financial Officer | SELL | 13K | $37.78 | $0.48M | 2026-08-20 | ↗ |
| CHOPRA NAVEEN K. | Chief Financial Officer | SELL | 5K | $38.45 | $0.18M | 2026-08-20 | ↗ |
| Reinstra Mark | Chief Legal Off. & Corp. Sec. | SELL | 13K | $37.78 | $0.49M | 2026-08-20 | ↗ |
| Reinstra Mark | Chief Legal Off. & Corp. Sec. | SELL | 5K | $38.45 | $0.19M | 2026-08-20 | ↗ |
| Baszucki David | President & CEO | SELL | 38K | $37.78 | $1.44M | 2026-08-20 | ↗ |
| Baszucki David | President & CEO | SELL | 14K | $38.44 | $0.55M | 2026-08-20 | ↗ |
| Reinstra Mark | Chief Legal Off. & Corp. Sec. | SELL | 6K | $40.00 | $0.25M | 2026-08-19 | ↗ |
| Baszucki Gregory | — | SELL | 7K | $37.39 | $0.27M | 2026-08-04 | ↗ |
| Baszucki Gregory | — | SELL | 1K | $38.02 | $0.04M | 2026-08-04 | ↗ |
| Baszucki Gregory | — | SELL | 7K | $37.39 | $0.27M | 2026-08-04 | ↗ |
| Baszucki Gregory | — | SELL | 1K | $38.02 | $0.04M | 2026-08-04 | ↗ |
| Reinstra Mark | Chief Legal Off. & Corp. Sec. | SELL | 200 | $55.77 | $0.01M | 2026-07-06 | ↗ |
| Reinstra Mark | Chief Legal Off. & Corp. Sec. | SELL | 3K | $57.24 | $0.18M | 2026-07-06 | ↗ |
| Reinstra Mark | Chief Legal Off. & Corp. Sec. | SELL | 1K | $57.94 | $0.06M | 2026-07-06 | ↗ |
| Baszucki Gregory | — | SELL | 650 | $55.97 | $0.04M | 2026-07-01 | ↗ |
| Baszucki Gregory | — | SELL | 2K | $57.36 | $0.13M | 2026-07-01 | ↗ |
| Baszucki Gregory | — | SELL | 5K | $58.03 | $0.32M | 2026-07-01 | ↗ |
| Baszucki Gregory | — | SELL | 650 | $55.97 | $0.04M | 2026-07-01 | ↗ |
| Baszucki Gregory | — | SELL | 2K | $57.36 | $0.13M | 2026-07-01 | ↗ |
| Baszucki Gregory | — | SELL | 5K | $58.03 | $0.32M | 2026-07-01 | ↗ |
Beneficial Ownership (13D/13G)
| Filer | Form | Shares | % of Class | Filed | Src |
|---|---|---|---|---|---|
| FMR LLC | SC 13G/A | 79.7M | 11.9% | 2026-07-08 | ↗ |
| Vanguard Capital Management | SC 13G | 34.2M | 5.2% | 2026-04-30 | ↗ |
SC 13D = active intent to influence control (10-day filing deadline after crossing 5%). SC 13G = passive accumulation, no intent to influence control.